Webinar software for engaging online events

Webinar software is a digital platform that allows users to create and deliver web-based seminars or presentations. It offers features such as video and audio conferencing, screen sharing, chat messaging, and other interactive tools that enable presenters to deliver content to an audience remotely.

When selecting webinar software, it is important to look at features such as the number of participants supported, ease of use, integration with other tools, branding customization options, recording and playback capabilities, and security measures. It is also important to check the software's compatibility with different devices and operating systems.

- Branding and Customization: With an online seminar event platform, you can fully customize the look and feel of your event to match your company's branding. This can include customizing registration pages, event pages, email invitations, and other elements. Zoom, on the other hand, offers limited branding customization options and is primarily focused on providing video conferencing.

- Advanced Embedding Features :Virtual event platforms for webinars offer advanced features designed specifically for online meetings. These can include features such as gamification, polls, quizzes, live Q&A, CRM integrations, and networking opportunities. These features can help engage attendees and increase participation, which can lead to valuable interactions and learning opportunities.

- Multi-Session and Multi-Track Support: Many event platforms for webinars or webcasts offer support for events with multiple sessions and tracks, which can be beneficial for larger events or conferences. This means that attendees can choose which sessions to attend based on their interests and can easily switch between tracks without leaving the platform. Zoom, on the other hand, is primarily focused on running single video conferencing sessions and is not suitable for multi-session events.

- Post-event analytics and reporting: webinar event platforms provide detailed post-event analytics and reporting that can help you evaluate the success of your event and identify areas for improvement. This can include data on attendance, engagement, and attendee feedback. Zoom provides some basic analytics, but doesn't offer the same level of detailed reporting that you can get from an integrated event and video platform.

The cloud-based training software should be designed intuitively so that employees can quickly find their way around and complete their online training without a lengthy onboarding process.

Branding is another point you should pay attention to so that the learning courses can take place in your own CI.

The registration of the participants should work automatically. After registration and shortly before the start of the online course, the participant should receive the necessary information by e-mail. The communication with the participant should therefore ideally be automated.

An explanatory video and a step-by-step introduction make it easier to get started. After the event, the employee should be able to watch the recording again and view the acquired certificates.

Participants can use live chat or integrations can be included that can be used to ask questions.

It is important for webinar attendees to be able to access from any device. The registration process should not be unnecessarily complicated to avoid lengthy onboarding. Depending on the use case, training should also be available as on-demand webinars. This way, every employee can complete the training when it suits them.

Live webinars, on the other hand, should be used when the focus is on live communication and interaction.